VICE LAUNCHES ITS COLLECTION ON SCRAPWORLD

In a completely unexpected and fabulously bold twist, VICE, the brand that until now we knew for its irresistible smash burgers, has ventured into the vibrant universe of fashion with his first capsule collection, and the place chosen for this great revelation was none other than in Scrapworld, the festival of urban culture that all fans of street style and the live music they don't want to let go.

No, don't expect to find a conventional booth. VICE there; they decided that ordinary just isn't enough. Instead, the brand surprised everyone with a performance spectacular where the fashion and the technology merged in a way never seen before. More than 50 models They took over the event, showing off the pieces of this exclusive collection: short-sleeved t-shirts, balaclavas and socks that not only caught everyone's attention, but were also available for immediate purchase through QR codes cleverly integrated into their outfits. Yes, you bought directly from the model parading before your eyes—what could be more beautiful than that?

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The result was a resounding success. The items sold out quickly, leaving many wanting more and many others fascinated by the audacity of VICEThis foray into the world of fashion not only demonstrates the versatility and the vision of the brand, but also promises new paths and possibilities for future collections.

If we have learned anything from VICE in ScrapworldThis brand is here to surprise us, innovate, and, of course, sell spectacularly. Stay tuned, because something tells us this is just the beginning of many more surprises. streetwear that await us.