The rapid growth of the CBD industry has captured global attention. Interest in alternative medicine, clinical studies on CBD, and recent changes in cannabis laws have contributed to an unprecedented increase in sales.
However, CBD and CBD websites are not only growing in the consumer market, but also in the stock market.
Leading financial experts are confident that the industry will continue to grow in the coming years, making CBD investment an exciting and likely very profitable endeavor.
-What is CBD?
CBD is a compound known as cannabidiol, which is derived from the hemp plant. Hemp is naturally rich in CBD but very low in THC (the psychoactive cannabinoid). Legal hemp only contains 0.2% of THC, which is not enough to produce psychoactive effects.
Studies have shown that CBD is effective in treating common ailments such as anxiety, chronic pain, digestive issues, immune problems, skin problems, and more. Reasons to start investing in CBD
The expansion of cannabis-based products around the world has been meteoric. As hemp, as well as marijuana, has been legalized in many countries, more and more derived products have appeared. From creams to oils, and even condoms, the possibilities are vast.
According to a 2019 Gallup survey, one in seven people use a CBD product daily. Of more than 4,000 people surveyed, at least a quarter said they had tried CBD in one form or another. It's insights like these that have put hemp and its derivatives in the spotlight for investors.
Thus, being a regular CBD user allows you to become familiar with a product so you can feel confident about it and get started investing.
Below are the main reasons why investing in CBD is expected to be a profitable business:
- New discoveries are made every day about the benefits of CBD.
Experts have been studying cannabidiol since the 1980s. Given its potential to treat all kinds of ailments, it's no surprise that research has advanced at a rapid pace.
This has led to the creation of various products and even medications, as a result of the scientific knowledge gained from the compound.
As demand for these types of products increases, so does interest in participating in this market. From there, innovation is only a matter of time.
- Consumer sales are increasing
When considering investing in CBD, it's essential to consider consumer behavior. In the case of CBD, sales haven't declined; quite the opposite. By the end of 2018, sales had increased to $238 million, and 71% of Americans in a study admitted to using the cannabinoid.
The market is expected to grow to $20 billion worldwide by 2024. With this increase, stock prices are more than likely to continue to rise.
- More industries include CBD products
The future for this industry looks promising, especially considering that many major sectors worldwide are showing interest in using this compound.
Cosmetic companies are currently exploring cannabidiol for incorporation into their products. Even established retail brands are finding ways to build product lines around CBD.
One example is the flagship brand Sephora, which launched its range of skincare products with CBD ingredients. Other industries, such as food and beverages, have seen intermittent changes in the CBD oil market.
Even the clothing industry has gotten in on the CBD craze, with examples like Nike launching hemp-based shoes.
- Celebrity endorsements and product lines
CBD's rise to fame can be attributed in part to the fact that many celebrities have quickly become advocates for the plant-derived compound. The undeniable influence that high-profile stars have on the market is real, and many of them have joined forces to endorse CBD.
Entertainers like Kim Kardashian, Seth Rogen, Jennifer Aniston, Olivia Wilde, and Whoopi Goldberg have been open about how CBD has helped them with their ailments. Meanwhile, celebrities such as Mike Tyson, Dan Bilzerian, and Rob Gronkowski have developed their own CBD product lines, using their names to sell hemp-based products to the masses.
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